Comcast NBCUniversal is committed to championing a more connected, equitable, and just world—and wants its reporting to highlight the efforts of its many community partners it works with to do so. Since 2019, BuzzWord has helped the global media and technology leader articulate how it is making a difference for its customers, employees, and communities.
Reporting strategy
Report writing
BuzzWord’s writing team has produced a magazine-style annual Impact Report featuring the company’s employees and community partners, and a data-driven infographic brochure that captures key metrics, particularly around diversity, equity & inclusion.
A key focus of the report is the company’s commitment to advance social justice and equity. It features stories and data from Comcast’s most notable initiatives and investments over the year, including updates on work to advance digital equity; support small businesses owned by women and people of color; create new job opportunities and build careers; amplify diverse voices to inspire and inform; and protect the environment.